Why do people attend conferences

No matter how much you know, time shows that there are always new things that you can learn and improve. A ttend ing a conference that brings people together from different backgrounds, culture s with different innovative solutions. At one point , you were all new in the field and tried to get deeper knowledge. L ifel ong leaders are lif elong learners. The most enjoyable aspect of conferences are the peer meeting s and the ice breaker session s that we have implemented , where you meet all the conference participants , talk to each other and exchange business cards.

Later during the conference, you can develop a great relat ion ship s , because are vital for carrier growth. Some of the other benefit of conference networking: include carrie r advice, the present job opportunities on the market a nd maybe find a job you like, all those are crucial for your evolution and productivity.

New opportunities to connect are the best thing s that can come out of a conference. M eeting with your peers, that have the same interest and maybe the same goal to succeed can be the greatest occasion for you to build new collaborations for your project. Attending conferences can bring you new ideas, that you can implement into your work from new tools to use , new digital software or new app roach es you can implement.

This is especially important when you are looking for collaborators, jobs ideas, or in some fields you may even be looking for committee members. Conferences are another way to get your name and your work out there as you begin to establish yourself in your field of study, especially if fortunate to be invited as a speaker. Learn beyond your field or interest This is a two-fold benefit of attending conferences, since not only may you learn things outside your field about other areas of research in your discipline, but conference attendance also have many sessions for professional development and career advice.

Chances are, when you go to a conference the attendees are united by a single broad topic but they have many different sub-fields of study, and many projects will be multidisciplinary. And of course, there are other benefits to attending conferences such as finding a new job, recruiting skilled people for a position, getting out of the office for a few days and use the time to visit a new city, gain continuing education credits via attendance etc. So why attend conferences? We each have our own reasons for attending but my personal opinion is that conference attendance dramatically enhances both your professional and personal development, as well as providing you with tools and skills which you cannot be taught in-house or online.

The focused nature of learning at a conference allows you to dig deeper with the understanding of your topic of interest. Are you looking to revolutionize your healthcare digital marketing strategy in post pandemic? COVID has changed the way healthcare professionals and sales representatives interact, and what it means for the future. Customer Experience is at the top of the agenda of any successful business. So what for pharma? And how does digital marketing need to evolve to meet the needs of post-pandemic customers?

Want to hear multiple weekly digital and event marketing trends and strategies from leading visionaries and experts? Many falsely believe that since they can now access industry information via the Internet that the days of the live meeting are gone.

The truth is, meetings are more important than ever. The value in meetings comes from the human-to-human connections that occur. While these are not on the agenda, or mentioned in the breakout sessions learning objectives, when two or more people begin to discuss topics on a deeper and personal level, the success of the event to those involved becomes irreplaceable.

It is the people that bring the ROI to your time at a conference. Keep your eyes peeled for inspirational sessions and out-of-the-box presentations. Pro tip: these distinctly different sessions are often scheduled right after lunch, as conference organizers know that attendees tend to be less engaged straight after a meal and so need something extra-stimulating.

With the development of quality event tech and the prioritization of experience-based activities, conference organizers have become adept at creating a truly enjoyable attendee journey. Gone are the days of poor coffee and bad food. Banished are the lazy slide decks and shoddy lapel mics of yesteryear. A new era of espresso coffee, craft beer, high-end sound and lighting, and all-encompassing FUN has been ushered in.

So next time you see another event invite - think of it as an opportunity. An investment in your future and a chance to learn, grow and have fun with like-minded people.

You never know, you might just enjoy yourself! Did you like this article? Give it a test drive today